Brainshop Analysis Dashboard

Core/Context Fit Analysis

Evaluation of viability, feasibility, marketability, and desirability

Viability
STRONG
Clear growth goals aligned with leadership structure and community-driven uniqueness
Feasibility
STRONG
Strong technical enablers supporting comprehensive solution development
Marketability
STRONG
Multi-channel approach effectively addressing different customer segments
Desirability
STRONG
Direct alignment between solutions and core user motivations
Core Problem Identification
Inconsistent Accessibility Standards
Creating unpredictable experiences across countries
High Costs & Financial Barriers
Limited accessible transportation options
No Central Booking Platform
Affecting millions with mobility challenges
Fragmented Information
Travel feels uncertain, stressful, and exclusionary
Solution Components
Real-time Accessibility Updates
Alerts for temporary issues (elevators, construction)
Vetted Service Provider Network
Emergency support and VR accommodation previews
Community-Driven Design
Group tours designed by disabled community
AI-Powered Trip Planner 'Ben'
Personalized planning with community-driven platform
User Segments & Motivations
Community Members
Current: 3,100 members seeking social connection and community while traveling
Target: 25,000
Corporate Clients
Companies seeking accessible travel solutions for disabled employees
B2B Focus
Caregivers & Families
Family members assisting with travel planning and seeking empowering experiences
Support Network